Marketing Skills — Claude Code Skill
Unbox Digital — Free Claude Code Skill

marketingskills
32 marketing skills.
One install.

A collection of 32 AI agent skills covering copywriting, SEO, paid ads, CRO, email, growth, and more. You describe your business once — Claude knows it every time after that.

32
Marketing skills
12.9k
GitHub stars
1.9k
Forks
Open Source — Free — MIT
coreyhaines31/marketingskills
github.com/coreyhaines31/marketingskills
View on GitHub →
npx skills add coreyhaines31/marketingskills
Works with Claude Code, Cursor, Windsurf, and any agent supporting the Agent Skills spec.
/plugin marketplace add coreyhaines31/marketingskills
Claude Code plugin system alternative.
01
Install the skill pack

Run the install command in your terminal:

npx skills add coreyhaines31/marketingskills

This installs all 32 skills into your Claude Code environment. Requires Node.js and Claude Code to be installed.

If you don't have Claude Code: npm install -g @anthropic-ai/claude-code
02
Run product-marketing-context first

This is the most important step. Before using any other skill, run this one first:

/product-marketing-context

Claude will ask you about your business, product, target audience, and positioning. Answer as fully as you can. Claude generates a file called .agents/product-marketing-context.md — the shared brain that every other skill reads automatically.

You only need to do this once. Every skill reads this file before doing anything so Claude always knows your business.
03
Use any skill in plain English

Once the context file exists, just ask Claude what you need:

/copywriting write homepage copy
/page-cro audit my landing page
/cold-email write a 3-email outreach sequence
/ad-creative generate 10 Facebook ad variations
/seo-audit check my site for SEO issues

Claude reads your business context automatically and produces output tailored to your specific product and audience — not generic templates.

04
Update your context as your business evolves

If your product, pricing, or positioning changes, rerun:

/product-marketing-context

Or edit the .agents/product-marketing-context.md file directly. Every skill will pick up the changes automatically on the next run.

Foundational
product-marketing-context
Describes your business once. Every skill reads this first.
Conversion Optimisation
page-cro
Audits any marketing page for conversions
signup-flow-cro
Optimises registration and trial activation
onboarding-cro
Gets users to first "aha moment" faster
form-cro
Optimises lead capture and contact forms
popup-cro
Exit intent, modals, overlays
paywall-upgrade-cro
In-app upgrade moments and upsells
Content and Copy
copywriting
Writes persuasive copy for any page
copy-editing
Reviews and improves existing copy
cold-email
B2B cold email sequences
email-sequence
Multi-email automated flows
social-content
Social content across platforms
ad-creative
Ad variations at scale
SEO and Discovery
seo-audit
Technical and on-page SEO audit
ai-seo
Optimise for AI search and LLM citations
programmatic-seo
SEO pages at scale from templates
site-architecture
Website hierarchy and URL structure
competitor-alternatives
Competitor comparison pages
schema-markup
Structured data and rich snippets
content-strategy
Content calendar and topic clusters
Paid and Distribution
paid-ads
Google, Meta, LinkedIn, Twitter/X campaigns
analytics-tracking
GA4, conversion tracking, analytics audits
Growth and Retention
referral-program
Referral and affiliate programs
free-tool-strategy
Free tools for lead gen and SEO
churn-prevention
Cancel flows, save offers, dunning emails
ab-test-setup
A/B tests with hypothesis and metrics
Strategy and Monetisation
pricing-strategy
Pricing tiers, value metrics, packaging
launch-strategy
Product launches and feature releases
marketing-ideas
140 SaaS marketing ideas across growth
marketing-psychology
Behavioural science applied to marketing
Sales and RevOps
revops
Lead lifecycle, scoring, routing, CRM
sales-enablement
Sales decks, one-pagers, objection handling
Unbox Digital
Interested in what else we can automate?
Get in touch and we'll show you what's possible for your business.
Get in touch →
Unbox Digital — Free Tools

Get free access to all our tools

Join our newsletter to unlock this page. No spam, just new tools, automations, and shortcuts when we drop them.

We won't spam you. Unsubscribe anytime.